MEDIA
Master the Media
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Become a Quotable Spokesperson
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Be the go-to-person for media commentary in your field.
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Are you a subject matter expert, company spokesperson, academic, or change-maker wanting to share your expertise with a wider audience? Whether you're speaking to a journalist, on a public panel or podcast, or giving a presentation, this media training course is designed for you.
Cut-through the media noise. Be heard. Amplify your voice.
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Learn to:
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Identify Newsworthy Stories: Understand what makes a story compelling and who qualifies as 'good media talent'.
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Craft Quotable Key Messages: Structure your messages to be memorable and impactful.
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Stay in Control During Interviews: Use tactics to guide the conversation and avoid being led off track.
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Deliver with Confidence: Employ proven methods to communicate your messages clearly, confidently, and concisely.
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Never Be Tongue-Tied Again
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With these tactics, you’ll never feel like a deer in the headlights when faced with tricky questions. This course provides the inside knowledge that outstanding spokespeople use to their advantage.
Play the Media Game to Win
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Learn to navigate the media landscape and position yourself as a thought leader in your field. This course will empower you to boost your visibility, enhance your brand, or advance the cause you're passionate about. Media skills will also help you promote and protect your reputation.​
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What You'll Get
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Six Engaging Videos: Presented by journalist and TM MEDIA director, Theresa Miller.
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Real-World Examples: News clips showcasing good and bad interviews.
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Interactive Quizzes: Six quizzes to test and reinforce your knowledge.
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Downloadable Templates: Structures, templates, and dos and don'ts for quick reference.
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Exclusive 60-Minute Online Interview and Feedback Session: Receive personalized feedback from journalist/trainer Theresa Miller (valued at $495).
​What Our Students Are Saying
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“Very useful! Jam-packed with great tips, insights and examples. Theresa is an excellent presenter who conveys great credibility and teaches by example. Really enjoyable to watch and I learnt a lot. My favourite segment was the Crisis Media Strategies, particularly around putting out a holding statement in the first 40 mins.”
-Rebecca Denholm, Lead, CTN Group, Asia Pacific
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“Great user experience. Theresa has a wealth of knowledge and experience in media and training. She knows the strategies and techniques to get media attention and how to manage it when you get it. This course is useful to those who are new to the media and need some solid tips and techniques to get on the front foot and maintain their credibility.”
-Bernadette Schwerdt, Founder of the Australian School of Copywriting
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“Theresa is an amazing communicator. The structures and examples are so helpful. My key takeaway is that no matter who you are, you need to prepare your key messages before a media interview. This course shows you how.”
-Karen Eck, Publicist and PR Strategist, Eckfactor
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“Theresa's sessions with my team were fabulous. I'm looking forward to implementing all of the lessons. Thanks again!”
-Dr Wayne Markman, CEO, Symbyx Biome
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“I liked the structures for responses and the video case studies. Theresa's feedback in the one-on-one session was really useful. Thank you!"
-Professor Marc Wilkins, Biomolecular Science, UNSW
​Enrol Now and Become a Media Master
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Take the first step towards mastering the media. This course is your gateway to becoming a more confident, effective, and influential communicator. Don’t miss out on this opportunity to elevate your media skills and make a lasting impact.
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Ready to start your journey? Enrol Now
For more information, contact us HERE.
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Transform your media interactions from daunting to dynamic. With Theresa Miller’s expert guidance, you’ll be prepared to shine in any media scenario.
NEED MORE INFORMATION?
Contact TheresA DIRECTLY WITH YOUR QUESTIONS.
​About the course creator and presenter
​Theresa Miller provides media training and public speaking coaching. She has almost 30 years’ experience in the media in Australia, Switzerland and the U.K. She’s a professional and dynamic media trainer, passionate about verbal and written communication. Theresa has coached hundreds of people across all industries in the art of presentation skills, mastering media interviews, public speaking and corporate writing.
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As a television journalist, Theresa worked as a reporter, producer and presenter in Britain, Switzerland and Australia, including Sky News-UK, Good Morning Britain, CNN and the Zurich-based European Business Channel.
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In Australia, she reported on-camera for Channels Seven, Nine, ABC and SBS-TV, including Channel Seven’s prime time Australia’s Most Wanted. Theresa also produced on Radio National for Life Matters.
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During the 2000 Olympic Games, Theresa was a special media adviser to the Lord Mayor of Sydney.
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Theresa is the author of two books, Making Babies – Personal IVF Stories and The Spin Doctor’s Wife.
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She has written for many publications, including The Australian, The Medical Republic and The New Daily and ghost-writes content for various corporations and organisations. She’s lectured in journalism at UNSW, Macleay College and Sydney University.
Course Highlights
This self-paced course includes:
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Benefits of Media Engagement: Understand the value of speaking to the media.
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Becoming Engaging Talent: Learn what it takes to be good media talent and an engaging presenter.
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Combatting Nerves: Tips and techniques to overcome anxiety.
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Identifying Newsworthy Angles: Find and highlight the newsworthy aspects of your research, service, or product.
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Crafting Quotable Messages: Develop structures for messages that stick.
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Pivoting Techniques: Learn how to steer away from irrelevant or controversial questions.
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Crisis Management: Strategies to handle PR crises effectively.
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Effective Delivery Skills: Improve your voice, pacing, and body language for engaging and professional communication.
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Online Presentation Dos and Don’ts: Master the techniques of virtual presentations.
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Handling Media Enquiries: Tips for managing enquiries professionally.